Social media.
You may love it or you may hate it, but the one thing that rings true is that it holds tremendous value for businesses of all sizes.
In the last 15+ years, I have talked to hundreds of people that have mentioned lack of time, creativity, knowledge of technology, and other similar issues as being a major frustration in their business. The fact that we live in such a busy world where the to-do list is never-ending has made it challenging for businesses to keep up with social media content.
You may be just starting a small business and have questions on what platforms to be on, how many times to post a month, or need clarity on a simple social media strategy.
Maybe you are an established business, but it’s just you juggling all of the things and you cannot seem to find the time to create your content consistently. You have all of these ideas; however, you are just one person juggling 357 things.
Or you could be a corporate company that has a marketing team and would like to outsource your content creation for a fresh customer experience coordinated by a veteran marketing professional.
So, why should you trust Jamie Samples and outsource your social media marketing to Yellow Barn Media?
I will start by admitting that I am a self-proclaimed marketing nerd. I was a sophomore in the senior marketing class (circa 1993-ish) and was actually there because I loved it and was pumped about the curriculum. Supposedly, that was the class that seniors took because the teacher was chill and it was an easy A; however, I took it seriously and beat the streets
for yearbook sponsorships. #marketing101 #oldschoolmarketing
Between then and now, my enthusiasm for people and the collection of my life experiences have provided the opportunity for me (and my team) to help other business professionals essentially love people through their content. Yes, you read that right. The world needs more love and kindness, don’t you agree? I firmly believe we can be a part of that even if it seems as though it’s “just marketing”.
When I begin with a new client, I dive into who they are, what their goals are, and who their target demographic is. My team and I create content that is impactful, effective and creates an environment for engagement.
We spend hours following the trends, understanding the platforms as they change, and reporting to you what platforms will work well with your specific product or service. In many cases, there is no need to be on every platform. Our goal is to find the platforms that will create an open line of communication with YOUR target audience, and once we start the conversation, we test and measure the results.
Sound good so far?
Here is a more detailed look at what we do. With Yellow Barn Media, you can choose how involved you are in the marketing process. Let our team take over your marketing efforts or just help with a small aspect of your social campaign — it’s up to you! Here’s what we can do for your social campaigns:
- Create and post content for your social media platforms (writing your captions and designing the graphics)
- Develop social media profiles that are aligned with your brand (dotting all the i’s and crossing the t’s to make sure your profile is robust and packs a punch)
- “Talk” to your online community on your behalf (reply to comments and engage with your audience in your brand voice)
Imagine starting each month with branded content, written specifically for your business, your niche, and your customer base. Organic content that will not only sell your product or service, but also (and might I add more importantly) build relationships and create engagement with your audience.
