Small Business Marketing Tips and Engagement Strategies for Your Equine Business
With all the online noise out there, your competitors, and the ever-changing social platforms and technology, marketing can sometimes feel intimidating. As an equine business owner, you may face a significant challenge in establishing your brand or building a strong connection with your audience. To provide support, in this short blog, you will find strategic […]
Top 10 Horse Business Marketing Mistakes Holding Your Business Back
Running a horse business can be difficult for many reasons, but there may be some easy-to-fix mistakes in your marketing. Identifying and addressing them as soon as possible is your key to regaining control of your brand and changing its entire trajectory. In this blog, I will discuss some common horse business marketing mistakes that […]
Marketing Help for Horse Businesses: What It Really Costs
Many small business owners and entrepreneurs face significant challenges when it comes to getting the word out about their brands. Equine businesses are more niche than others and, as a result, face even steeper cliffs to climb. However, despite it being difficult, raising your brand awareness and positioning yourself in a market is by no […]
The Beginner’s 7-Day Social Media Plan for Equine Business Growth
Business owners & entrepreneurs have it tough. Even getting through the week can be a challenge because not only do you have to manage your business, but you also need to equestrian marketing yourself on social media, deal with clients, maintain your health, & take care of friends & family. To make the grind easier, […]
Stop Wasting Your Best Content: How to Repurpose for More Reach and Revenue
Tired of creating content that disappears after one post? Most small business owners are sitting on marketing gold—they just don’t know how to reuse it. Learn how to repurpose your best content for more reach, better results, and less burnout.
The #1 Reason Your Horse Business Isn’t Getting Noticed (And How to Fix It)
Let’s paint a familiar picture:
You’re posting on Instagram. You made a Facebook page. You shared a “cute horse pic” with a caption like “Happy Friday!”
…And crickets.
No engagement.
No sales.
No new followers.
Marketing with Integrity: Boundaries That Fuel Business Growth
Running a small business can feel like riding a green colt on a windy day—unpredictable, exhausting, and downright overwhelming, especially if you’re a solo entrepreneur juggling every role from CEO to customer service, marketer to bookkeeper. For many women in the horse world and rural industries, the constant pressure to “do more” – posting daily, […]
Smart Horse Businesses are Using This One Simple Marketing Strategy
Why Every Horse Business Needs Email Marketing (Yes, Even Yours) as a Part of Your Overall Marketing Strategy. Crushing the Myths, Backed by Stats, and Built for Longevity If you’re in the horse industry, whether you’re a trainer, tack shop owner, equine therapist, or sell supplements, you’ve likely heard some version of these myths: “Email […]
3 Things Holding Your Marketing Back
There’s a quiet shift happening right now. The kind of shift that separates the businesses that thrive from those that simply survive. It’s not about chasing trends or copying what everyone else is doing. It’s about listening, aligning, and leading with clarity and conviction. At Yellow Barn Media, we believe marketing isn’t just a tool—it’s […]
